PurePath

PurePath

Client

Purepath

Industry

Graphic Design

Service

Branding

Duration

Year

2024

Client

Purepath

Industry

Graphic Design

Service

Branding

Duration

2024

Problem

PurePath is an organization that strives to ensure that all communities have the necessary information in an interactive way to make informed decisions regarding their drinking water safety from PFAS.

PurePath is an organization that strives to ensure that all communities have the necessary information in an interactive way to make informed decisions regarding their drinking water safety from PFAS.

Solution

PurePath focuses on allowing families to check their water supply and learn more about the dangers of PFAS and how to stay safe.

PurePath focuses on allowing families to check their water supply and learn more about the dangers of PFAS and how to stay safe.

Moodboard
Typeface

Lato

AaBbCcDdEeFfGgHhIiJjKkLlMmNnOoPpQqRrSsTtUuVvWwXxYyZz

1235678910!@#$%^&*()


Rubik

AaBbCcDdEeFfGgHhIiJjKkLlMmNnOoPpQqRrSsTtUuVvWwXxYyZz

1235678910!@#$%^&*()


Color Palette
Color Palette
Color Palette
Logo Concepts
Logo Concepts
Color Study
Color Study
Mockups
Mockups

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Hippo Happenings

Hippo Happenings

Hippo Happenings

Branding

Hippo Happenings

Hippo Happenings

Hippo Happenings

Branding

Hippo Happenings

Hippo Happenings

Hippo Happenings

Branding

Hippo Happenings

Hippo Happenings

Hippo Happenings

Branding

Branding

Packaging

Branding

Packaging

Branding

Packaging

Branding

Packaging