PurePath
PurePath
Client
Purepath
Industry
Graphic Design
Service
Branding
Duration
Year
2024
Client
Purepath
Industry
Graphic Design
Service
Branding
Duration
2024


Problem
PurePath is an organization that strives to ensure that all communities have the necessary information in an interactive way to make informed decisions regarding their drinking water safety from PFAS.
PurePath is an organization that strives to ensure that all communities have the necessary information in an interactive way to make informed decisions regarding their drinking water safety from PFAS.
Solution
PurePath focuses on allowing families to check their water supply and learn more about the dangers of PFAS and how to stay safe.
PurePath focuses on allowing families to check their water supply and learn more about the dangers of PFAS and how to stay safe.
Moodboard




































Typeface
Lato
AaBbCcDdEeFfGgHhIiJjKkLlMmNnOoPpQqRrSsTtUuVvWwXxYyZz
1235678910!@#$%^&*()
Rubik
AaBbCcDdEeFfGgHhIiJjKkLlMmNnOoPpQqRrSsTtUuVvWwXxYyZz
1235678910!@#$%^&*()
Color Palette
Color Palette
Color Palette




Logo Concepts
Logo Concepts




Color Study
Color Study


Mockups
Mockups



















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